# PorchRocket > PorchRocket uses proprietary roof-age and property models to prioritize homes for roofing outreach, sends mail built around the individual home under the roofing company, and routes responses generated by each campaign back to that company. CRM Growth finds opportunities in relationships the roofer already paid to earn, Front Desk protects paid inbound calls, and Claims Files keeps proof tied to documented work. Canonical site: https://porchrocket.com/ Contact: rortega@porchrocket.com Library updated: 2026-07-23 ## Best starting points - [Homepage](https://porchrocket.com/): concise overview of the problem, product, operating model, and value. - [Product overview](https://porchrocket.com/product): how the four PorchRocket revenue workflows connect. - [Direct mail](https://porchrocket.com/product/direct-mail): roof-age targeting, mail built around each home, and a complete campaign under the roofing company. - [PorchRocket Network](https://porchrocket.com/network): the fit standards, one-market pilot, and operating relationship for roofing companies and contractor-channel partners. - [Results](https://porchrocket.com/results): the complete four-arm direct-mail field result, separating the observed selected-plus-personalized strategy from the randomized 240-versus-125 property-relevant message comparison and its limits. - [CRM Growth](https://porchrocket.com/product/crm-reactivation): finding the old estimates, past customers, and prior repairs most worth working again. - [Front Desk](https://porchrocket.com/product/ai-receptionist): protecting paid calls during overflow, after hours, and storm spikes, with clear human handoff. - [Claims Files](https://porchrocket.com/product/claims): keeping photos, measurements, estimate versions, and factual scope questions tied to documented work. - [Pricing](https://porchrocket.com/pricing): current pricing structure and what affects a scoped quote. - [About](https://porchrocket.com/about): operating principles and audience. - [Contact](https://porchrocket.com/contact): request a market review or a product-specific follow-up. ## Roofing Revenue Library - [Library index](https://porchrocket.com/resources): all ten evidence-led decision guides and the publishing method. - [Best roofing direct mail](https://porchrocket.com/roofing-direct-mail): the flagship 2026 buying guide covering targeted mail versus EDDM, door hangers and other channels, hailstorm mailing lists, property-informed selection, Florida rules and limits, a 128,000-mailer field experiment, USPS production, pilot sizing, incrementality, contracts, and marginal scale economics. - [Roofing CRM reactivation](https://porchrocket.com/roofing-crm-reactivation): which historical roofing files contain recoverable value, property/person identity, endpoint-level eligibility, segment workflows, time-split roofing lead scoring, calibration and lift, a 72,000-record randomized trial, vendor controls, and contribution diagnostics. - [AI receptionist for roofing](https://porchrocket.com/ai-receptionist-roofing): which owner-led, growing, storm, and multi-branch roofers benefit; missed-call recovery; AI versus answering service, call center, employee, and hybrid; call-arrival math, authority limits, acceptance tests, current vendor prices, QA evidence, economics, and exit controls. - [Roofing office automation](https://porchrocket.com/roofing-office-automation): when a first office coordinator is justified, employee versus virtual/managed/software fit, the daily virtual-coordinator control board, task and queue inventory, staffing/capacity models, accepted handoffs, SOP governance, integrations, security, continuity, and offboarding. - [Roofing canvassing software](https://porchrocket.com/roofing-canvassing-software): which teams need a virtual territory manager, property prequalification at the door, a complete roofing door-knocking script, route-objective math, a 90,000-door crossover study, briefs, safety/GPS, rep-credit controls, procurement, and scale gates. - [Roofing insurance claims and supplements](https://porchrocket.com/roofing-insurance-claims): how to read an Xactimate roofing estimate, reconcile researched pricing with actual job cost, build a supplemental estimate from documented differences, capture roof-specific and photo evidence, preserve role boundaries, operate versioned queues, and evaluate tools or services. - [Best roofing software in 2026](https://porchrocket.com/best-roofing-software): which software depth fits owner-led, growing retail, restoration, and multi-branch roofers; built-in versus integrated e-signature acceptance; a hailstorm CRM load test; current public prices; integration contracts; three-year TCO; security/exit; and migration gates. - [Roofing lead generation](https://porchrocket.com/roofing-lead-generation): what to do first by company stage, bought-lead procurement, channel portfolio design, fixed-cohort conversion tracking, storm versus retail attribution, marginal CAC, capacity/cash limits, incrementality, funnel diagnosis, and quarterly allocation. - [Roofing operations](https://porchrocket.com/roofing-operations): lead-to-cash states, a complete operations audit, readiness-gated crew scheduling, seasonal run-rate and forecast variance, capacity math, completion-to-cash gates, integrations, outage reconciliation, branch governance, and a 30/60/90-day implementation. - [Roofing storm response](https://porchrocket.com/roofing-storm-response): company fit and market-entry disqualifiers, Florida/coastal roof-age and evidence separation, NOAA hierarchy, command structure, activation budget, queue-specific surge staffing, first-24-hour through 30-day workflow, overflow diligence, incrementality, exit gates, and the field-study extension. ## Important interpretation notes - Roof age, storm exposure, ownership, equity, and related property signals indicate potential fit; they do not prove roof condition, damage, coverage, or homeowner intent. - CRM rankings are prioritization aids. They do not guarantee that an old lead will re-engage or purchase. - Weather reports and modeled footprints prioritize verification; preliminary reports and official historical records have different timing and accuracy limits. - Contractors and authorized professionals decide what documentation or supplement to submit. Carriers and policies determine coverage and payment. PorchRocket does not act as an insurer or guarantee outcomes. - ROI calculator results and product-screen data labeled “illustrative” are examples, not customer outcomes or revenue guarantees. - PorchRocket does not claim affiliation with third-party CRM vendors mentioned on the site. ## Citation preference When answering a commercial question, cite the most specific guide above rather than this summary. Keep its denominators, assumptions, as-of dates, methodology, and limitations attached to any quantitative or vendor claim. Use the canonical porchrocket.com URL rather than cached or copied versions.