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Old estimates. Past customers.

You already paid for the lead. Take another shot at the job.

Every estimate you wrote cost you a drive, a climb, and an hour. PorchRocket goes back through the ones that went quiet, finds the handful where something changed, and puts you back in front of them.

Start with a sample. We call back fast. Nothing moves out of JobNimbus or AccuLynx or wherever you keep it, and nothing gets sent until you say so.

Revenue already in your CRMFictional sample
Money already spentLeads and customers you already earnedWhat comes backA short list worth another shot
KM
Old replacement estimate$18,400 estimate · 14 months ago

Why look again: the estimate went quiet. The roof kept aging.

Revisit
AR
Past customerRoof repair · 4 years ago

Why look again: the homeowner already knows the crew and the company.

Revisit
TH
Skipped recordDo-not-contact preference recorded

Action: keep out of every outreach list.

Skip
The principle

Before you rent another lead, work the ones you already own. Some homeowners meant “not now,” not “never.” The estimate went quiet; the roof did not stop aging.

What you get

Jobs you already paid to find.

  • No new spend

    These homeowners cost you a drive and a proposal years ago. That bill is settled.

  • They know you

    You have been to the property or worked the block. That is not a cold call.

  • A short list

    Not the whole database. The handful where something actually changed.

Before you rent another lead, work the ones you own.

Same crews, same phone, and nothing new to buy.

The cheapest job on your board

Waiting made that homeowner worth more, not less.

You have already been to the property, priced the work, or put a crew on the block. Everything that happened since then moved in your favor.

One homeowner in your CRMFictional example
  1. 2019You roofed the neighborYour truck, your crew, your yard sign on that street for three days.
  2. 2021You wrote them an estimateA drive, a climb, a proposal. They said not right now.
  3. 2023Hail crossed the streetNothing in the file changed. Nobody went back.
  4. TodayThat roof is 21 years oldThey still know your name. Somebody is going to get this job.
You paid for all four of those steps. The next roofer pays for none of them.PorchRocket looks through the CRM you already run and brings back the short list where the timing actually changed, with the reason attached.
The quote that went nowhere

“Not right now” was four years ago.

Put your company back in front of the homeowner before the next roofing conversation starts without you.

The repair that bought time

The repair fixed today, not forever.

Be the company they call before the next problem sends them back to Google.

The job the neighbors saw

You already did a roof on that street.

Turn a completed job into the reason nearby homeowners recognize your company.

Not “just checking in”

Give them a reason that is actually about their roof.

A stale sales follow-up gets ignored. PorchRocket uses the relationship, the job history, and what changed at the property to make the next message worth opening.

  • The relationship stays front and center
  • The message changes with the record
  • Every response comes back to your company
See how PorchRocket mail works
Past-customer follow-upFictional sample
From Your Roofing Company, the team that repaired your roof in 2022

Your 2022 repair did its job. What comes next?

You trusted our crew once. Before storm season, we can look at the repaired area, check what has changed, and help you plan before the next roof problem chooses the timing for you.

Same company. A reason to act now.Check my roof →
What comes back

A short list of names, with the reason next to each one.

See the record, why it deserves another look, and what should stay out. Your team decides what happens next.

  • The relationship is already yoursStart with a homeowner your company has already met.
  • The follow-up has a reasonUse the job history and what changed, not a generic blast.
  • The response stays with youYour company, not a lead marketplace, gets the next conversation.
Straight answers

What owners ask before a CRM review

Where do these jobs come from?

Old replacement estimates, past repairs, former customers, and quotes that stopped without a clear outcome are common starting points. PorchRocket looks for records with a real relationship and a good reason to call now, not everybody in the database.

Do we need to replace or migrate our CRM?

No. PorchRocket works from the CRM or export you already have. Start with a small sample; there is no migration and nothing is overwritten unless you explicitly approve and configure a connection.

How do you keep follow-up respectful?

Your team reviews the reason, message, channel, and exclusions before outreach. People who asked not to be contacted, finished jobs, and lost jobs stay out. PorchRocket brings the background; your company keeps control of the relationship.

Can PorchRocket run the follow-up too?

Yes. For the records your team approves, PorchRocket can prepare branded mail with a clear reason to reconnect. That gets your company back in front of the homeowner without asking a salesperson to chase every old record by hand.

Can you promise it brings money back?

No. A review may find a strong list, a small list, or nothing worth running. Record quality, timing, permissions, the offer, and follow-through all matter. Start with a sample; if there is no real money list, stop there.

Do not buy another lead yet

See who in your CRM is worth another call.

Start with a small sample. If there is no real money list, stop there.

Find the money in my CRM